Judy's blog

Nyman Ink posts on not-for-profit marketing, design, communications and everything in between.

Supporting the Peter Munk Cardiac Centre

The Peter Munk Cardiac Centre (PMCC) at Toronto General Hospital gave my father his life back.

Yes, I truly believe that.

Prior to being enveloped (and that's what it was) by the doctors, nurses and support staff at the Centre, my 86-year-old father had no energy, was living with pain and though I dared not say it aloud, appeared to be losing the will to go on.

The 2011 Canadian Business & Community Partnership Forum: success!

I just returned from a speaking engagement at the 2011 Canadian Business & Community Partnership Forum and I thought I'd tell you a bit about it.

More than 250 people attended the conference, sponsored by Imagine Canada (a national charitable organization that supports and strengthens charities and nonprofits so they can, in turn, support the Canadians and communities they serve) and Volunteer Canada. I spoke to a group of professionals working in this sector about how small businesses can help make a difference to them. For the most part, I drew on the knowledged I've gleaned from steering Nyman Ink through a variety of charitable campaigns over the past 20+ years.

Helping folks Out of the Cold

No doubt about it, it’s cold outside. And snowy. In fact, Toronto has already had two cold alert days, and it’s barely mid-December. And while I hate slipping and sliding outside, the truth is, for 95 percent of the day, I’m warm and toasty. Sadly, that isn’t the case for everyone.

Homelessness and hunger are on the rise Toronto (and all over North America) and at no time is that more concerning than during the cold days of winter. A report released just yesterday (Dec. 15), from the University of Toronto’s Cities Centre, shows that from 1970 to 2005, the city’s low-income earners rose from 18 to 40 percent, and very low-income earners climbed from 1 to 14 percent. These scary statistics are just one of the reasons I’m a big supporter of Holy Blossom Temple’s Out of the Cold program, a non-denominational coalition working to ease the plight of homelessness and socially isolated people in Toronto.

Al Gore … a typeface designer?

Wow. This guy does everything!

When Al Gore was working on his new book, Our Choice, he decided that no font was quite right for him. He liked Brioni, a typeface designed by Typotheque, but felt that the numeral one (which is an “old style” figure with a low x-height) looked like a shorter version of a capital letter I.

Typotheque considered his feedback, tweaked the typeface, and renamed the font ‘Gore’s choice’.

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